do22Jun20:30Neuroperfumery and the art of fragrance creationLecture by Olivera Scheuber, perfumer and scientist

Event details

Each sense has tuned in over millions of years to recognize the most striking stimuli. But how sensitive is our sense of smell?

Focus of the lecture:

  • - Neuroperfumery and the frontiers of olfactory neuroscience
  • - Are we chemically attuned to nature?
  • - Basic scent preferences of individual brain regions
  • - Scent advice with Moodform test
  • - Insights into the creation process of individual signature perfumes

Olivera Scheuber is a perfumer with 15 years of experience as a chemical engineer in the pharmaceutical industry and practical experience in creating harmonious fragrances. She has built a bridge between science and art and this is how she founded Parfumolivera in 2019.
She works with international perfumers around the world to raise awareness of the creative work of independent perfumers and their role as a driving force in the perfume industry and art.

Admission free, reservation not required


Thursday, June 22, 2023 8:30 p.m


Hotel Laudinella

Via Tegiatscha 17, 7500 St. Moritz

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